

In his 45-minute multi-media presentation titled
Cowboy Ethics: It's About Winning At Life, Jim Owen
speaks
from the heart about the relevance of Old West
values — like
honor, loyalty, and courage — to the challenges
of
21st-century
life. In words, images, and music,
he shows
why the cowboy
is such an enduring American icon — and why "everybody needs a code to live by."
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AUDIENCE REACTIONS:
"One of the best presentations I've heard..."
"Jim does a great job of setting out a higher standard..."
"I definitely think the Ten Principles are values we need to incorporate into our lives today."
"It was wonderful..."
"There's so much there we can all learn from and live by..."


